Entire books have been written about launching a book. I am adding just a few thoughts to get you thinking about introducing your new book to the world.
Ever since I started jotting down my self-publishing story, I was thinking about the launch and marketing my book. It was in the back of my mind, on and off, for months. I read in several places that on an average you might sell 100 copies, or 200 copies. It sounds dismal. Why would I bother even writing with that diagnosis of failure? Never mind, I did not let it discourage me. Besides, I was happy to write my book, even if it wouldn’t sell any copies. It would be my story, my legacy, and lead me to other things.